Seo articles
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- 2007-11-13 22:16:19 - Anatomy of a top ranking web page
- Optimizing web pages for high rankings in the search engines involved two main processes. Firstly there is the on-page factors which include what keywords you place where on the page itself. The second, and more important process is getting the off-page factors right - incoming links.This article explores mainly the on-page factors. As the competition for a keyword phrase increases, off-pag...
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- 2007-11-13 22:16:19 - The value of search engine marketing
- Search engine marketing vs traditional offline marketing. Most often, traditional offline marketing such as TV and radio ads cater to the masses. Out of the tens of thousands of TV viewers or radio listeners, there may only be a handful of prospects who are interested in your services or products. Sometimes, having spent thousands of dollars on these advertising channels doesn't produce effective ...
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- 2007-11-13 22:16:19 - The importance of correct html syntax in search engine positoning
- There is a lot of competition to get good spots in the search engines. Proper html syntax and a clean code will help toward better positoning.With website design mostly done with wysiwig editors now, there seems to be a lot of reliance on these tools without realising that they are far less than perfect. Software like frontpage tend to produce a fairly complicated html code and we as users ...
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- 2007-11-13 22:16:19 - Beginners - getting listed in search engines
- Once you have your web site complete and ready to be listed you need to take a slow step by step approach to get listed in the search engines. If you do it right the first time and then build on that formula, your profits and your site will benefit in the long run. Those willing to spend the time and put these techniques into practice are the ones that will benefit and are more likely to be succes...
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- 2007-11-13 22:16:19 - Get more cosmetic surgery patients from the web
- It's no surprise that dominant cosmetic surgery practices also have a dominant web site and presence. More than ever, cosmetic surgery patients utilize the Internet to help select a credible surgeon. If you want more quality leads and patients, it's time to upgrade your web site marketing efforts.Most plastic surgery practices want t...
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- 2007-11-13 22:16:19 - Submitting to the search engines and webcrawlers
- When you want your brand new site to be indexed into major search engines, you usually go to their free submit page and submit your website, correct? Seems like the right thing to do, right?Well, many people fail to realize that not submitting your site is usually better than actually submitting it.Let, me explain.All the search engines, or the MAJOR ones, for our discussion h...
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- 2007-11-13 22:16:19 - Optimizing your website
- Search Engine Optimization, optimizing your website for it to be visible in the search results of a search engine's query or in a search result of a directory.Basically, SEO is a marketing strategy for your site. To be included in the top ten search results of an impressive search engine/directory guarantees a return of investment. Search Engine Optimization can be viewed as a new form of p...
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- 2007-11-13 22:16:19 - How web design can affect search engine rankings
- Uniquely built web sites can create unique issues when being promoted on the search engines. From a basic 3 page brochure site to a corporate site with hundreds of dynamically generated pages, every web site needs to have certain design aspects in order to achieve the full effects of an SEO campaign. Below are a few points to take into consideration when building or updating your web site.1...
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- 2007-11-13 22:16:19 - Dont submit your website to any search engines
- We all want to get our websites high up in the search enignes but how do you do it? One thing you shouldn't bother doing is submit your site to any search engines. Not Google, not Yahoo!, not AltaVista. Sound a bit strange? Read on...Submitting to all the search enginesSubmitting your website to every search engine is an incredibly time-consuming process. There are hundreds and hundr...
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- 2007-11-13 22:16:19 - Using google
- Thanks to a unique algorithm that produces most relevant results to any given query, Google has become, indisputably, the best search engine on the Internet. On the last count, Google has indexed over 4 billion pages and tackles around 200 million searches a day! A cluster of 100 thousand servers are used to store, crunch and spew out the query results with lightning speed that you are so accustom...
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- 2007-11-13 22:16:19 - New msn search engine: how good is it?
- If you have an online business or you just use Internet as one of your marketing tools, you know that how important are the search engines in your quest to get more targeted visitors to your website. The changes in search engine field can have unexpected outcome for your online endeavors. That's why it is important to be well-informed on impending progress in this sphere.Microsoft has recen...
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- 2007-11-13 22:16:19 - Search engine optimization for blogs
- Blogging software is really a simple Content Management System (CMS) that easily adds new pages and integrates them into your site's navigational structure and linkage.Blogs and blog posts are naturally search engine friendly because they are text-rich, link-rich, frequently-updated webpages that use stylesheets or CSS, and have very little extraneous HTML.Optimizing a blog is very s...
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- 2007-11-13 22:16:19 - How do i improve my web site conversion rate? part 3
- Question 1How do keywords effect your conversion rate in terms of SEO/SEM (search engine optimization/marketing)?Keywords are important for two reasons.Firstly by using the keywords which relate to your reader you get listed by search engines accordingly meaning that people can find you. Notice that I phrased the last sentence carefully. I said 'keywords which relate to your r...
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- 2007-11-13 22:16:19 - How do i improve my web site conversion rate? part 2
- Question 1Does it help to track visitor behavior on websites through software?Yes is the simple answer. No debate is required but I'll offer a simple explanation. If you don't measure, how do you expect to know what to improve? You can guess and hope you get it right, but if you have effective tracking software, then you simply have facts in front of you.Effective measurement ...
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- 2007-11-13 22:16:19 - How do i improve my web site conversion rate? part 1
- Question 1.What do you mean by conversion? Do you mean getting someone to answer the simplest call to action such as "read more here" or actually selling a product or service?What you're talking about here are two different ways to measure your website. "Read More Here" is what I would call a variable affecting your conversion rate. I call these kinds of variables...
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- 2007-11-13 22:16:19 - Without conversion rates you don’t know if you’re mickey mouse or mickey mantle
- I couldn’t agree more with the headline of this article and it’s one I’m afraid I can’t take credit for. I found this line in Paco Underhill’s book, Why We Buy – The Science Of Shopping, and found myself comparing many of the things he has measured in the retail world to the tests I’ve done with online, visitor-based activity. The conversion rate on a webs...
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- 2007-11-13 22:16:19 - The write to link popularity
- Incorporating writing as a means of boosting your link popularity can be a turnoff for many webmasters, when in fact it can lead to a wealth of links.I first learnt about link popularity while researching about many different methods that I could use to market a Geocities site I had. After emailing countless webmasters and receiving some dismal results, I realized that it was hopeless to ge...
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- 2007-11-13 22:16:19 - 6 ways to attract search engines to your website more often
- Adding fresh, updated content to your website is the surest way to get search engines engines to spider your site more often. Search engines are known to index sites updated on a regular basis more frequently. Updating and adding to the content on your website frequently will give you an advantage in the search results and also help you expand the number of search terms or key phrases you c...
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- 2007-11-13 22:16:19 - Creating search engine friendly web sites
- With tons of competition and copycats online, you need a trustworthy search engine expert to help you tackle the competition and outdo your competitors in internet sales. There are many ways to go about killing the competition online and as long as it is honest work by your search engine guy, your web site will reap profits from it.Millions of people use search engines to find products and ...
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- 2007-11-13 22:16:19 - The disease of google banning: are you at risk?
- Definition:Google banning occurs when Google removes your site from its index and flags your domain as 'banned', so it won't spider your site anymore. It is actually a serious disease and may be even life threatening specially for small websites.Etiology:Webmasters' mistakes are almost always the leading causes of google banning; here are some of the common mistakes that will ...
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- 2007-11-13 22:16:19 - Fixed point of reference
- According to author Frank Peretti, "A fixed point of reference for human beings is always something that is found outside themselves. It has to be something to which we can always come back. If we try to haul our point of reference around with us, we have lost it because it has been moved and we can never refer back to it." He tells a story of being in a dark room with only a chair. As long as the...
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- 2007-11-13 22:16:19 - Link building: to link, or not to link, that is the question
- Lately, there have been a lot of heated discussions regarding link building. Is it ethical to create a link building campaign? Does Google or any other search engine penalize for "link farms" (a bunch of non-related links created for the SOLE purpose of increasing search engine ratings)? Is the "link building era" over?Link FarmsMany webmasters claim that Google p...
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- 2007-11-13 22:16:19 - Its the same deal for both search engines and real estate
- It's all about location, location, location!In the past...back in the days when Google was IT when it came to natural search results...everyone was very focused (or shall we say obsessed?) on Google page rank.Now that Google is a public company and the search business has become competitive (most notably due to the serious search capabilities now being offered by Yahoo and Microsoft,...
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- 2007-11-13 22:16:19 - Search engine optimization strategies to drive more targeted traffic to your website
- Want to drive more targeted traffic to your web site?Want to do it for free?If you answered "yes" you're in for a treat. Use the search engine optimization and ranking techniques in this article and you will be well on your way to a front page listing in the major search engines.Up until now, you've been led to believe that search engine optimization and search engine ranking ...
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- 2007-11-13 22:16:19 - Web site copy is about more than keywords
- Let's say you are writing a web site to sell beach homes on Vancouver Island, BC, Canada.You look for some good keywords and come up with 'Vancouver Island waterfront property'. So you use that term in your title, headline and here and there in the text.So far, so good. The phrase will help you with your rankings. And the use of the phrase on the first screen of your home page will l...
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- 2007-11-13 22:16:19 - Developing a list of keywords for marketing
- Keywords aren't just some words that allow search engines, like Google, to find your web site. They are also key elements for creating attractive language to use in your marketing or advertising material. For instance places such as: brochures, business cards, flyers, and ads. Keywords can also fit well into speaking engagements scripts or audiotapes scripts as well as audience handouts.It ...
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- 2007-11-13 22:16:19 - Why articles are not the route to high search engine rankings
- If you have any interest in getting high search engine rankings for your website (and who doesn't) you've probably been sold the idea that writing and publishing your own articles will do it for you. Here's why that's not entirely true. Imagine the following scenario... You write an article around a keyword or keyphrase you want to rank well for. You submit that artic...
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- 2007-11-13 22:16:19 - How to get the best deal on your seo project
- If you own or manage a business Website, chances are you are at least somewhat familiar with the concept of search engine optimization (SEO). You may have read any number of books and articles on the subject and possibly given it a try yourself. Or perhaps, after exhaustive research, you decided that your time is better spent in your area of expertise. If that's the case, I have some good news for...
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- 2007-11-13 22:16:19 - 8 essential seo techniques
- 1) Title Tag - The title tag is the most powerful on-site SEO technique you have, so use it creatively! What you place in the title tag should only be one thing, the exact keyword you used for the web page that you are trying to optimize. Every single web page should have it's own title tag.2) ALT Tags - ALT tags were meant to be for text browsers because the images didn't show in text brow...
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- 2007-11-13 22:16:19 - The search doesnt end at your homepage
- In a recent report for a new client, I wrote: "Remember, a visitor's search doesn't end when they leave Google. Their search and the phrases associated with it continue right through to the completion of the task they have in mind." Many of us pay attention to the keywords and phrases being used by our visitors when they arrive via a search engine. It makes sense not only because it ...
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