Sales letter articles
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- 2007-11-13 22:16:19 - Your unique point of view
- I had a chance to go to one of those big positive thinking rallies recently. I am one of those positive personal growth people that really enjoy that kind of thing. Throughout the day, I heard presentation after presentation from some of the best professional speakers in the business; General Tommy Franks, Mayor Rudy Guiliani, legendary Comedian Jerry Lewis and my hero, Zig Ziglar. They presented ...
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- 2007-11-13 22:16:19 - Choosing a company shirt vendor
- Where can you choose a company shirt vendor? There are many catalogs out their with more than competent companies selling logo'ed attire for small, medium and large businesses. Online there are many great companies too which have low costs for shirts and then put on your logo and send them to you. Many small businesses wish to do business locally; is this a smart choice for a company shirt vendor?...
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- 2007-11-13 22:16:19 - Choosing the right work shirts for your small business
- Company attire says a lot about your business philosophy to your customer. Company shirts project professionalism and advertising. Too loud of a shirt turns people off and certain colors tend to washout your message. A small business which has yellow as part of it's company colors would be advised to use the bright yellow and not florescent yellow, which looks green at times. You should stay away ...
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- 2007-11-13 22:16:19 - Leaves your audience hungry for more! -- presentations that get results
- Regardless, if your goal is to make a sale or educate. You don't want to fall prey to the mistakes that many presenters make -- loading us down with piles and piles of information and communication hodgepodge. Excellent presentations are designed to anchor in the key points that are relevant for influencing the listeners to take some kind of action.When you make a presentation to a committe...
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- 2007-11-13 22:16:19 - Media training tips: maximising your media moment
- Media training is a 'must do' professional development program for any serious leader or manager.Media interview training provides you with the skills to effectively deal with the media.Media relations training, with a specific focus on media presentation training for television can be seriously nerve wracking for first timers.Here's why you should consider doing a media train...
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- 2007-11-13 22:16:19 - Present for success: simple strategies to add confidence and credibility to your next presentation
- Tomorrow's the day and you're dreading it. You're scheduled to give a presentation to the senior management team about the new program you're proposing. You're excited and enthusiastic about the program but nervous and anxious about the presentation. You don't know how you'll manage to sleep tonight. These thoughts keep running through your mind; What if I stumble? What if I talk too fast? What if...
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- 2007-11-13 22:16:19 - How to make your best ever presentation
- The most important tip...EVER!Make sure that you always think of your audience - when preparing your talk, writing it and presenting it. Put yourself in the audience's position at all times and your presentation will go with a swing. Remember your audience does not want to know how marvellous you are, or how brilliant your product is. What they do want to know is something that will help th...
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- 2007-11-13 22:16:19 - Seven tips for coping with pre-stage jitters
- Whether you need to address large groups or small, familiar faces or new, you may feel that the stress of speaking is always with you. If so, these seven tips will help you work through tension and communicate with confidence.1. Recognize that stress is natural: It helps you sort out which situations are "dangerous" and which are not. The problem occurs when presenters allow their minds to ...
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- 2007-11-13 22:16:19 - Painless presentations
- Did the "Painless" part of the title get your attention?Speaking in front of a group ranks with death of a family member and loosing a job when it comes to the emotional toll it takes on some people.If you are one of those folks who look for any excuse not to give a presentation in a meeting, social club or your church take heart. You can learn to present with confidence and style. A...
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- 2007-11-13 22:16:19 - If you want business - throw a seminar!
- Why is throwing a seminar good for business?If you want to clean your house, you should throw a garage sale, and if you want to increase business, throw a seminar. A seminar is a way for you to contact many people all at once. It will pull in an audience that is interested in what you have to say. When you put on a seminar you generally go to mailing lists and contacts through organizations...
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- 2007-11-13 22:16:19 - How to chair a meeting
- You don't have to be on a stage to be a public speaker. Your platform may be a meeting room. How you present yourself when chairing a meeting determines whether or not you are perceived as a leader. Here are some tips to keep in mind when it's your turn to take charge.Know why you are holding the meeting. What outcomes are you trying to achieve? This will keep you focused and purposeful....
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- 2007-11-13 22:16:19 - Total recall: how to remember your speech without memorizing
- We all fear that moment. You look out on a sea of faces and your mind goes blank. You can't remember your next point and you wish you could disappear with your memory.You can avoid blanking out when you know how to maximize your mind.These tips will help you achieve total recall of your talk:1. Rehearse out loud. You'll remember more when you hear your own voice. Tape it and p...
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- 2007-11-13 22:16:19 - Facilitating panel discussions
- A client recently called to say she was going to facilitate a panel for the next business meeting. She had never done so before and asked if I could coach her. After the session, she realized that there are some basic skills needed when facilitating a panel of speaker.To create a seamless and smooth panel discussion here are some tips every facilitator must know:Meet the panelists in...
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- 2007-11-13 22:16:19 - Transitions: building bridges to your points
- Presenters often tell me that they fear losing their train of thought. When listening to their talks I realized that for many people, the problem is not forgetting the words or main points.Speakers freeze because they can't get from point A to point B. They know the next point but they struggle with the transition. And without transitions you will sound choppy and inexperienced.So ho...
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- 2007-11-13 22:16:19 - Lecturing from the lectern
- Most people love to hide behind the lectern.. It makes them feel more secure. The only reason speakers should use a lectern is to hold notes. Here are a few guidelines to make the lectern work for you.Don't lean. Create some space. Step back six to twelve inches from the lectern so that you can't lean against it.Stand up straight. Slumping posture will create a sloppy appearance. Anc...
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- 2007-11-13 22:16:19 - Is now really the time to hire a professional speaker?
- Since the events of September 11th and the economy slipping into recession, many organizations have been faced with deep budget cuts. Given the current financial hardships and wide spread layoffs, some managers are questioning whether they should continue to invest in bringing professional speakers into their organizations.A "Far Side" cartoon by Gary Larson aptly makes the point. Standing ...
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- 2007-11-13 22:16:19 - Powerpoint presentations: how to use this tool more effectively
- Many of us use PowerPoint to convey a message to both small and large groups. Too often we see "death by powerpoint" in the corporate environment where people don't use it effectively. Get clever when using your PowerPoint ? this article has 20 tips for becoming a more engaging presenter when you use this tool.Only use a maximum of six (6) words on each line. Too many words...
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- 2007-11-13 22:16:19 - Presentation skills: be more productive using a facilitator mode
- There are many definitions for presentations. When you present there are also many different modes you can focus on. Are you a facilitator or an educator? The mode of facilitator is often misused in the corporate world and interchanged with words like trainer and educator. Facilitation is an exceptional skill, once you learn this skill you can boost your productivity and it can make you a better p...
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- 2007-11-13 22:16:19 - 7 myths that make meetings miserable
- Myth 1: Executives belong in meetings.Although the demands of business cause executives to attend more meetings than other professionals, executives need to avoid meetings. Top management is responsible for vision, strategy, plans, and communication. That means executives should spend most of their time thinking, learning, planning, and communicating. Inefficient, ineffective meetings waste...
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- 2007-11-13 22:16:19 - Networking: how to network within your organisation
- Although there are any number of different networking groups and events you can attend, some of the best networking can occur within your organisation. To build your profile and reputation internally and understand "who's who in the zoo" it is worth investing time to get to know the people around you. Here are some suggestions of activities you could try to boost your internal networking...
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- 2007-11-13 22:16:19 - Cross cultural presentations
- The international flavour of many people's jobs naturally means that there is greater interaction between people from different cultures. Within the business environment, understanding and coping with intercultural differences between people is critical to ensuring that interpersonal communication is successful.Intercultural awareness is necessary for two reasons. Firstly, it minimises the ...
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- 2007-11-13 22:16:19 - Powerful presentations: how to write and deliver a presentation to remember
- If the mere thought of standing up in front of an audience makes your knees quiver, you should know that you're not alone. Public speaking is one of the top fears listed by Americans and for good reason- most of us don't do it very often. My personal theory is that the fear stems from the possibility of failure. What if I get up there and can't talk? What if they think I have no idea what I'm talk...
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- 2007-11-13 22:16:19 - Handling questions with authority
- At some point in your presentation you will be expected to answer questions from your audience. They might have some burning questions that need to be answered before they buy into your message. Handling their questions with authority can make the difference for you between a successful presentation and a waste of time. This is the opportunity for the audience to test your knowledge on the topic a...
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- 2007-11-13 22:16:19 - 10 tips for bringing your event to life
- Your job as an event planner doesn't stop with the meeting in the company boardroom. You may be call upon to organize an employee appreciation event, an awards dinner, a product launch, the celebration of a company milestone, a gala recognizing a longtime employee's retirement, an incentive event for the company's sales force, a fundraising event, a holiday celebration?the list goes on and on....
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- 2007-11-13 22:16:19 - Story telling as a business tool
- Long long ago, it was the time when time itself stood still That was the time this story of story telling began When everyone listened to the story and people learned And that was the time people were also very happy Because they were listening to a story.Stories have been the purveyor of knowledge from time immemorial. Much before the advent of writing and publishing story ...
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- 2007-11-13 22:16:19 - Grand opening: the key to great presentations
- Whether you are speaking in front of a civic group or making a sales presentation, your opening can make or break the deal. Unless you grab the audience at the beginning, they'll be sleeping through your most important information.You must craft an opening that cannot be ignored. Great openings have three things in common:? they grab the audience's attention away from whatever else t...
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- 2007-11-13 22:16:19 - Media training 101: where to look during a television interview
- Ever had that uncomfortable feeling of not knowing where to look when making a point, delivering a message or asking a question?Nervous furtive glances looking sideways, upwards or downwards? Anywhere but the gaze of the person you're trying to persuade and influence.Effective communication is about making an emtional connection with another human being.Media relations strateg...
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- 2007-11-13 22:16:19 - Tech tips: powerpoint keyboard shortcuts for powerpoint slide shows
- Whether you use a mouse or a remote control to navigate through a PowerPoint slide show presentation, it is also handy to use keyboard shortcuts. Here is a selection to try:? Run a slide show: [F5].? Advance to the next slide (any of these): [Right], [Down], N (for Next), [Spacebar], [Page Down] (or click the left mouse)? Return to the previous slide (any of these): [Left], [U...
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- 2007-11-13 22:16:19 - Choosing a presentation remote control
- If you deliver electronic presentations using PowerPoint or other programs, you can manually move forward to the next slide with the keyboard or the mouse. One way, however, to deliver more effective presentations that improve your connection to your audience is to add a remote control to your presentation tools. What features should you look for when selecting a remote control?Remote Featu...
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- 2007-11-13 22:16:19 - Top 6 reasons why you need a remote for powerpoint presentations
- A top complaint from audience members is that many presenters put too much emphasis on PowerPoint and technology while neglecting the message and interaction with participants. One way to deliver more effective presentations that improve your connection to your audience is to add a remote control to your presentation tools.Why would one more piece of technology actually switch your focus fr...
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