Sales letter articles
Showing page 16 of 39 - There are 1152 Sales letter articles
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- 2007-11-13 22:16:19 - Better listening skills = more sales
- Today's business environment is intrinsically tied together by ongoing information exchanges between two people. This personal communication is most often facilitated by the spoken word. Understanding this information, as it flows within a dialogue between two people is fundamental to improving one's selling effectiveness.One of the most significant business information exchanges is between...
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- 2007-11-13 22:16:19 - Why salespeople dont take risks
- Proponents of traditional sales training simply teach the material, sometimes in a very entertaining format, but they place the responsibility for using the material on the salesperson.So what happens? The salesperson sits at home, stuck with personal flaws related to identity, and he can't perform. He takes no risks. Not being able to use what he has learned simply makes him feel worse. He...
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- 2007-11-13 22:16:19 - Build rapport by mirroring
- Traditionally, salespeople look for something in the office that begs a question. For example, "Is that your sailfish on the wall?"How many times do you think that prospect has been asked that question? How often do you think the prospect hears a salesperson ask about the family portrait on the desk, last night's baseball game, etc.? The prospect anticipates these questions. Verbal skill is...
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- 2007-11-13 22:16:19 - Cutting through stalls and objections
- It's the prospect. If stalls and objections frequently come up in your sales calls, it's a good idea to bring them up before the prospect has the opportunity. If you bring them up first, several good things happen:* It helps your credibility when the prospect sees that you're not afraid to bring up stalls and objections, even before you're asked. This promotes a feeling of trust.* Yo...
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- 2007-11-13 22:16:19 - Get tough
- You deal with rejections, frustrations, disappointment, and possibly disrespect on a daily basis. You probably experience more emotional ups and downs than most other professionals. And, no matter how successful you are, your income is less predictable than that of salaried employees. As a salesperson, your level of mental and emotional toughness affects you everyday, both on and off the job....
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- 2007-11-13 22:16:19 - 5 powerful tips to persuasion!
- Having excellent persuasion skills is one of the most important abilities to possess in today's fast-paced world. We all need the support and cooperation of others in helping us reach our own personal goals. The saying that "no man is an Island" is an undeniable truth.These are some tips to influence effectively and persuade others to buy your product or service.1. Provide an Underst...
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- 2007-11-13 22:16:19 - Training for trade shows - 5 faqs
- Trade shows are so obvious. You go. You hand out brochures. You come back to the office. It's just a glitch in your work week. Well, it's much more than that. Your bottom line can float on when you make - or lose - a sale at a trade show.Trade show training. So, who needs it? Well, you do - if you want to understand the process and do a better job. Is training just for one person? It's a st...
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- 2007-11-13 22:16:19 - Increasing your sales faster -- dealing with ill think it over.
- Do you frequently hear that from a prospect?"I'll Think It Over."What does this mean? It usually means that either The prospect doesn't know how to say No, or There are real questions he doesn't have the answers to that he will be looking for. He might want to price shop. Some clients are just procrastinators; they don't make quick decisions, or will never m...
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- 2007-11-13 22:16:19 - Marketing vs. sales
- Marketing and sales co-exist and work in tandem beautifully if they are allowed to remain as separate entities coming together to achieve results:DRIVING REVENUE!!Marketing = SIZZLE ------ Sales = CLOSINGThe misunderstanding that marketing and sales are the same causes a downward spiral of events. Sales staff and managers become frustrated, productivity drops, turnover is h...
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- 2007-11-13 22:16:19 - How to win business by networking
- In sales we do tend to become focused upon our own little worlds. Our company, our desk, our clients; but there is a whole world of people out there living their lives in their little worlds too. And they do a lot of business. The purpose of personal networking is to move yourself into these people's networks so that you can do business with them naturally and without cold calling. Now, I am not f...
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- 2007-11-13 22:16:19 - How to become a sales superstar and have fun winning more business - start here!
- One of the interesting things about being a coach and speaker is that I have the good fortune to work with lots of different people from all sorts of different types of companies, markets and backgrounds. Whilst I do work (on the motivation and public speaking side) with non-sales people probably 95%+ of the work I do is with sales teams of some sort or other! As such, I get a real insight into th...
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- 2007-11-13 22:16:19 - The art and science of closing - how to close more sales right now
- One of the questions I often get asked as a sales coach by sales people and business owners alike is, "How do I close sales better? What closing techniques would you recommend?"In my experience, closing is one of the three most feared areas of the sales process. The other two are fear of canvassing and fear of objections. But the real question is, what is it about these three that...
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- 2007-11-13 22:16:19 - Simple technique for isolating objections
- To isolate any objection quickly you can use this effective and powerful sentence - "Aside from "that" is there anything else?"Here's how it works: You're a water softener salesperson, I'm your prospect. In the qualifying steps of the sales process you have identified a few concerns that I've shared with you:1. Cost 2. Financing 3. Company CredibilityLet's review and ad...
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- 2007-11-13 22:16:19 - The first step to stress-free selling (tm)
- Step 1: Get Ready - Create a foundation you can build on. This step involves prospecting and pre-call planning. Approach businesses randomly and you will: 1) Call businesses unsuitable for your magazine 2) Who don't believe in advertising and 3) Are unlikely to advertise with you. Then appeal to them by doing homework before m contact. You will make sales more often contacting businesses inclined ...
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- 2007-11-13 22:16:19 - Body language, five key ingredients
- When making your living in the sales industry, and working with people, it is important to not only get your point across verbally, but you want to allow for your body language to send a clear message as well.Your body language consists of many key ingredients, but here are the five that are considered to be the most important, along with a description and a few tips to improve your skills....
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- 2007-11-13 22:16:19 - Get leverage & increase your sales results immediately!
- Have you ever started something and not completed it? Or maybe there's something that you know that you should do but you just don't seem to get around to it? Or perhaps there's something that you know would benefit from more attention / more focus but you just don't give it the attention that it deserves?For a lot of business people this sums up the selling experience!Most people th...
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- 2007-11-13 22:16:19 - 5 small steps to ultimate sales success
- "Selling worth doing is worth doing badly ? at first!" ~ Gavin Ingham, 2002Have you ever wanted to learn something new but just found it too difficult? Or started something but gave up because you just couldn't get the hang of it? Or maybe you just find the thought of ringing new clients far too scary? Perhaps you sometimes get great results but don't know what you're doing differ...
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- 2007-11-13 22:16:19 - Unleash your inner sales superstar & win more business right now!
- It's a rainy afternoon on a typical mid week afternoon and the telesales team isn't firing on all cylinders. Cedric really isn't pulling his weight at all. He's been pushing papers around his desk for most of the afternoon and is having a miserable time. His sales figures are below target, his call statistics are below average and he knows that winning the lottery is as likely as him turning it ar...
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- 2007-11-13 22:16:19 - Catapult your business?how to get customers to chase you instead of the other way around
- I was thinking about the statement:The Small Business Administration tells us that 80% of all small businesses will not make it more than 2 years, and by 5 years 90% will have gone out of business. If that is the case, then why does every business out there try to be like the others? Most copy everything right down to the way everyone else in the same industry lays out their office....
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- 2007-11-13 22:16:19 - How to stop chasing prospects forever!
- Perhaps the biggest challenge faced by salespeople is the problem of chasing prospects. In this article I'll explain exactly why that happens, and how you can avoid it entirely and make prospects chase you instead.I once heard Donald Trump say, "In selling, you must never appear desperate. As soon as you look desperate, it's over."A friend and I were talking about the dynamics of a c...
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- 2007-11-13 22:16:19 - Qualifying vs closing
- The art of effective question asking (qualifying) determines the effectiveness and the success of the "close".EXAMPLE: Let's assume you're a candy sales rep. You sell both chocolate and non-chocolate candy. I'm your potential customer. You know nothing about me but you're trying to sell me chocolate candy. You proceed to tell me how great the candy tastes, how exquisite the texture is, ...
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- 2007-11-13 22:16:19 - Be yourself
- Here's the thing... you still have to make every marketing and sales message all about the WIIFM* for your target audience. But it's how you do this ? the words you choose and your behavior ? that makes the connection with the marketplace all about you.Let's look at what the experts advise. By the way, while these tips sound bizarre -- they're real nuggets, so stay with me:1. Be an a...
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- 2007-11-13 22:16:19 - Making sales is easy when you learn how to make friends
- Friends buy from friends. Why? Because people trust that their friends will go above and beyond the duties of a typical salesperson. They know that their friends will give them friendly, honest help and provide them with the product that is perfect for their needs. In return, these people develop into loyal customers who are happy to support their friend's business with continued sales and referra...
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- 2007-11-13 22:16:19 - Evaluating your customer
- It is one thing to make a sales presentation, but it is another thing to make a sales presentation without first evaluating your customer. For all you know, you could be selling your customer something that they already have, or something they don't want, don't need, or can't afford.This is why it is so very important to take your customer in, sit them down, make them feel comfortable, and ...
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- 2007-11-13 22:16:19 - Are you missing out on sales through fear of pain? improve the persuasive power of your words!
- Education plus Motivation is a powerful formula. But how do you ensure the motivation level in your prospective customers or yourself, for that matter, is really as high as it could be? Easy. You make sure to build pain into your motivation strategy. Our basic survival instincts mean that given a choice between finding pleasure or avoiding pain - we'll usually opt to avoid pain.Once you've ...
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- 2007-11-13 22:16:19 - Dont read this issue: why saying no can make your sales rate soar!
- Yes, it's true. Saying "No" is a great way of getting people to want what you've got even more.I discovered the power of saying no when our business first got really busy. A potential client approached us to implement quite a large eCommerce project. We couldn't take it on and didn't want to get any bigger than we already were at the time, so humbly declined the business.What happene...
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- 2007-11-13 22:16:19 - 9 tips: dont sell me - persuade me
- We all have something in our past we believe someone "sold" us. It might have been a lemon yellow car, a skimpy skirt or a purple tie. We bought it because -despite our gut feeling - we thought we were doing the right thing. We wanted to please the salesman - and we believed that person knew more than we did. Until we got home.One of the two major complaints from trade show attend...
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- 2007-11-13 22:16:19 - Quiz: what kind of sales shoe are you?
- Have you ever wondered what type of saleswoman you are? It doesn't matter if you run your own company or sell for someone else ? it is extremely important to know what your style is. What does The Sales Diva mean here? Well ? let me throw my high heel on my desk here and I will explain.Are You a "Shoe-In" With Your Customers?The most important aspect of selling is to...
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- 2007-11-13 22:16:19 - Keep sales simple
- For those of us working in the exciting world of sales, we are all too familiar with the pressures of meeting our daily, weekly, monthly, or quarterly goals. This pressure can sometimes cause us to loose focus on the simple things that made us successful to begin with.When we make a sales presentation, it is all too essential to look and sound the part. A professional appearance and product...
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- 2007-11-13 22:16:19 - Probe before you sell
- When selling a product to a customer, it is very important to find out as much as you can about your customer and their needs before you proceed with your sale.This is commonly referred to as "needs based selling."The most effective way to find out about your customers needs, is to ask probing, open-ended questions.An open-ended question does not allow your customer ...