Sales letter articles
Showing page 2 of 39 - There are 1152 Sales letter articles
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The Four Tier Annihilation Metho Make 6457$ a DAY with eBay. Method NOT Illegal! |
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- 2007-11-13 22:16:19 - Write fundraising letter overlines that donors cant resist (includes samples & examples)
- The headline that appears over the salutation in a fundraising letter is known as the overline. Overlines have one goal: to persuade your donor to read your letter.According to direct mail copywriter and author Hershell Gordon Lewis, the best kind of overline to use in a one-to-one piece of communication like a fundraising letter is a hand-written overline, one that looks like a spontaneous...
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- 2007-11-13 22:16:19 - Selling for keeps
- When you are in sales and you come across a customer, you don't want to think of that customer as someone you can only make one sale to, you want to think of them as someone you can make several sales to.I can remember not to long ago when I was in Banking working as a branch manager, when I would meet with my staff every Monday morning to go over their individual weekly goals.I must...
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- 2007-11-13 22:16:19 - Your direct mail sales letters must differentiate you
- For two winters I heated my house with an old fashioned woodstove. I learned the art of reviving a bed of dying coals each chilly winter morning, adjusting the kindling, firewood and dampers just right so that the stove would heat my turn-of-the- century farmhouse for the longest period possible.I had the choice of four vendors to buy my hardwood from. All were local, all sold at the same p...
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- 2007-11-13 22:16:19 - Recommending products vs. selling them
- Some of the best sales people I have ever met, were able to meet all of their sales goals without ever selling a thing. They simply recommended their products to their customers.They were able to do this because they spent years building their book of business.Whenever a current customer walked into their office, or called them on the telephone, the sales person would recommend to th...
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- 2007-11-13 22:16:19 - How to give your customers a choice between you and the competition and have them choose you
- Instead of giving your customers or potential customers a choice between you and your competition and having them choose the other guy, have them choose you.Michelle Dunn's new book" Become the Squeaky Wheel," says creating a credit policy can have surprising results.According to Dunn, a leader in the debt collection industry, some customers, when given the choice, between ...
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- 2007-11-13 22:16:19 - 7 strategies for writing fundraising letters
- Writing fundraising letters can be an effective way to request donations to a charitable cause. Letters are used for a variety of purposes and can be sent to a large number of people or a select few. The results of a writing a fundraising letter can vary greatly depending on the purpose of the letter, the way the letter is written, and the audience that receives the letter.Here are 7 strate...
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- 2007-11-13 22:16:19 - Expert qualities in sales
- If you went to see your doctor, and he mentioned a particular over the counter drug to you, or a particular type of food that was healthy, chances are, you would listen to this advice, than go out and buy the product.Why is it that when a doctor recommends a product, people buy it without any hesitation, without talking it over with their spouse, and without asking any questions.The ...
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- 2007-11-13 22:16:19 - Health insurance lead and health insurance leads
- Health insurance lead generation systems provide a stead stream of potential clients for health insurance brokers. Health insurance leads are considered to be people who may need health coverage to supplement the health coverage provided by their employer. A health insurance lead can also be someone who is self-employed and needs to obtain coverage for themselves or their entire family. Health ins...
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- 2007-11-13 22:16:19 - The top 10 myths about the sales profession
- Myth 1: Sales People are all Shady!In the Broadway play "Death of a Salesman" Willy Loman was a down and out emotionally spent Salesman trying to understand his life after 34 years of traveling up and down the roads selling his products. The negative stereotype of a Salesman is rooted deep into the subconscious of society. Images of the fast talking, scheming, shady, over-the-top, and high-...
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- 2007-11-13 22:16:19 - Things you need to know before joining a direct sales company
- A lot of people are very intrigued by the idea of joining a direct sales company and being able to make extra money from home. There are a few things a first-timer in direct sales should know before signing up.1. There are always more expenses than first expected.This is true for any business. Even though your start up kit may be only $49.95, you will incur other expenses such as pro...
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- 2007-11-13 22:16:19 - Revenue growth through alliances
- Any company in today's global economy must eventually face the issue that if it is not growing, it will be expiring. For most companies, mergers and acquisitions are too risky to be a revenue growth option. Organic growth, though low risk, may have some considerable limitations. A third option - alliances - just may be the right blend of risk and reward to accelerate your company's revenue engine....
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- 2007-11-13 22:16:19 - Keep the referrals coming
- A key method of our survival in the business and retail world is referrals. Referrals are always nice, because they come from someone on the outside of your company who has enough trust and faith in you to refer someone in your direction.When we receive a referral from someone, it seems like an easy way to get a sale, but keep in mind, referrals don't come without first building relationshi...
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- 2007-11-13 22:16:19 - 2 ãƒâ€šã‚â½ steps to sales success
- You have just walked out of the office of a potential new major customer that you have anxiously been waiting to meet with for weeks and again, you realize you have no idea what is going to happen next as a result of your meeting. Worse yet, you again "spilled all your beans" by telling the potential client how they should solve their problems, hoping that they will LET YOU help them by ...
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- 2007-11-13 22:16:19 - Are you really listening?
- Being a good listener requires more than just keeping quiet while the other person is talking. Do you hear everything that is being said? Do you understand it completely?Here are some tips on how to become a more effective listener:FOCUS in on the basic message. Try to pinpoint the main ideas the person is expressing. Ask yourself what the speaker is trying to say. If you're not sure...
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- 2007-11-13 22:16:19 - Seminars for prospecting
- The purpose of a 1- or 2-hour seminar is to attract potential customers for your product or service. The topic must be provocative enough to attract attendees, without sounding too much like a sales pitch with breakfast thrown in. Topics can be about the latest advances and/or technology in your industry; the impact of the latest political, legislative, or economic changes; increasing profits, red...
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- 2007-11-13 22:16:19 - Challenge yourself!!! evaluate your selling skills!
- This evaluation is not for the "weak-kneed". Real questions to determine Real skills for Real world sales.When is the last time you were evaluated for your skills - not your personality or potential? Be honest. How do you critique you? How do you identify your strengths and weaknesses in sales?This mini evaluation is designed to critique your skills regardless of what type of sales you are current...
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- 2007-11-13 22:16:19 - Exhibitors - check your url
- How many of you have a corporate web site? Everybody says "Yes".How many of you know its proper URL? OK, most of you.How many of you have read everything on the web site? Numbers are dropping like stones here. How many of you contributed information on the web site? Anybody there?When was the last time you looked at the section related to your business segment? A yea...
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- 2007-11-13 22:16:19 - Selling - trade shows vs. regular sales calls
- Remember those school exercises that started "Compare and contrast....yada yada yada". Well, here's an exercise to get your sales brains moving.There are major differences between how you sell in a Regular Sales Call versus at a Trade Show. In other words, just because you can sell well, doesn't mean you can sell well in the trade show environment.I've identified five major...
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- 2007-11-13 22:16:19 - Picture yourself a winner
- In the work place, the amount of good things that happen to a person during the day far out number the amount of bad things that happen, so why do we spend so much time stressing over the bad things when we should be smiling about the good things.One reason being, when something bad happens, such as being berated by a customer, it shakes us up a little bit, maybe our pride has been touched ...
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- 2007-11-13 22:16:19 - Three ways to get more referrals
- When you are in the business of sales, among the many key ingredients to your success is receiving referrals from as many sources as possible.Wouldn't it be nice if every morning you walked into your office and had a referral sitting there waiting for you on your desk?Unfortunately it doesn't work that way, but here are few suggestions that should help steer some referrals your way....
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- 2007-11-13 22:16:19 - Aikido and the art of cold calling
- Imagine being in a crowded concert or bar. All of a sudden, a fight breaks out between two men who've had too much to drink.You happen to be a few steps away, and the next thing you know, one of the men turns to you and looks as if he's going to take a swing at you.What's your first instinct? Most of us will do one of two things. We'll either try to step away, or we'll raise our arms...
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- 2007-11-13 22:16:19 - Mindset over materials: the secret weapon of sustainable sales success
- Long-term sales success has less to do with skills or knowledge than you might think. Nor are stunning brochures or excellent products guaranteed to make one iota of impact over time. Unless certain critical elements already exist in the salesperson, providing training and tools in hopes of improving performance does nothing more than giving a PGA golfer's best driver to an amateur. The club itsel...
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- 2007-11-13 22:16:19 - To buy or not to buy? motivating your customers to take action!
- All customers have a choice to make. Sometimes that choice is between your product and your competitor's, but sometimes it's not. Often, the customer's choice is simply whether to buy your product or nothing at all. If this is the actual choice your customer faces, it is important to determine this early in the conversation. Doing so will help you to use a tone and message that directly relates to...
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- 2007-11-13 22:16:19 - Needs based selling
- I am sure you are familiar with the phrase, "I could sell ice cubes to an Eskimo." First, allow me to personally congratulate anyone out there who has sold ice cubes to an Eskimo, for I believe this to be quite a difficult task to accomplish.You would have to be one heck of a sales person to accomplish this, but why would anyone waste their time selling somebody something they did...
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- 2007-11-13 22:16:19 - What are car boot sales?
- If you live in England then you will already be familiar with car boot sales but I will still offer some valuable tips on how you can make money or find a bargain. However, if you are a resident of any other country then you are unlikely to know what car boot sales are and I hope to enlighten you as to these weekly events.Firstly, a car boot is the same as a car trunk. So, car boot sales in...
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- 2007-11-13 22:16:19 - People buy people so sell on relationships
- (Objection handling tips excerpted from Objections! Objections! Objections!)People buy people. If everything else were equal wouldn't you buy from the person that you liked the best? Of course you would and so do your clients. This may seem obvious but it is a fact that's often overlooked by most salespeople. This is a shame because it's a fact that we can use to great advantage when sellin...
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- 2007-11-13 22:16:19 - Mortgage leads, choosing the best option
- When it comes to buying mortgage leads, there are many good companies out there for you to research, and many avenues to travel down when considering which lead type will work best for you.While working as a loan officer, I dealt with my fair share of mortgage lead companies. Along the way, I bought my leads in bulk, I bought them fresh, and I bought them with a live transfer.Researc...
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- 2007-11-13 22:16:19 - Get the most out of your current customer
- The customers you already have could be your biggest lead source, and you may not even realize it.Think about it this way, every customer you have, most likely has brothers, sisters, parents, cousins, and friends, so why not tap into it.Here are a few ideas to draw leads out of your current customers.1. Whenever you come in contact with one of your customers, give them two of ...
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- 2007-11-13 22:16:19 - What not to do with your leads
- Anyone that works in sales knows just how important it is to have lead sources to keep your pipeline filled. But it is not only how we obtain the leads that is important, it's what we do with them once we get them.One of the most critical mistakes a sales person can make once they receive a lead, is not acting on it immediately.I once worked with a guy who belonged to a networking gr...
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- 2007-11-13 22:16:19 - Value-added selling?
- "Value-added." That word is used so much it has become a cliché in business circles. There may not be a business in the world that doesn't claim to be a "value-added" seller.The problem is that once a word or phrase becomes a cliché, it often losses it's original meaning. This is true with "value-added." What exactly does that mean?Ask six business p...
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