Emarketing articles
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- 2007-11-13 22:16:19 - Marketing and the hired guerrilla
- It's a jungle out there, so know and use your guerrilla marketing tactics! Jay Conrad Levinson wrote the book that started it all, the popular guerrilla marketing series. He has compiled a list of 100 tactics ? most of them fr*ee ? that savvy business leaders use.One increasingly popular ? and profitable ? tactic on Levinson's list is the informative article. Articles are not ads. Articles ...
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- 2007-11-13 22:16:19 - Online testing optimization
- Simply put, online testing involves keying each different test variable with a unique identifying code (so each desired response can be tracked to its source), running the test campaign, keeping records, and tabulating and comparing the results. The winning variable then becomes the control, or bench mark, which future ones are measured against. Let's look at testing in more detail...The te...
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- 2007-11-13 22:16:19 - Internet marketing for dummies!
- There are many people every day jumping into the online world. With more and more people using the internet the floodgates of internet users are opening wider everyday. But how, as a home business owner, can you expect to compete with the "big dogs" of the internet and dip your cup into the profits as well?There are a ton of tips and tricks that people will tell you are the "...
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- 2007-11-13 22:16:19 - E-marketing strategy: 7 dimensions to consider (the e-marketing mix)
- What is e-Marketing?e-Marketing is still quite a controversial subject to talk about, since no one succeeded to unify the various theories around it; however there is one thing upon which there is no doubt ? that e-Marketing first appeared under the form of various techniques deployed by pioneer companies selling their products via the internet in the early 90's.The frenzy aro...
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- 2007-11-13 22:16:19 - If you build it they will come - not without web marketing!
- I'm sure everybody has received an email from a company promising to get their website placed first on all the major search engines. Maybe some of you have even tried these services or may be thinking about it right now.NetSource would like to say BE CAREFUL! Did you know that it is possible that some search engine optimization companies could actually do things to get your website banned f...
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- 2007-11-13 22:16:19 - My dumbest marketing blunder and how you can avoid it
- When I started submitting Ezine articles, I never realized their true power. I was just happy to see the articles being published.I expected to get some traffic and hopefully some sales. I would have laughed if you told me those early words would still be floating around the web over five years later.Well, smack me on the wrist and call me shorty, they are. You would think that's a g...
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- 2007-11-13 22:16:19 - How spam sells sex, greed, and survival
- The unsolicited email people react to most is what yells for money through our base needs involving sex, greed and survival.Selfish SPAMMER messages are more clear to understand than all the subtle appearances of simple unsolicited email such as misdirected messages with incorrect email addresses.The top 10 abusers generate most of the unsolicited email worldwide. The top in this gro...
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- 2007-11-13 22:16:19 - Free marketing = effective marketing
- According to Google.com there are over three billion web pages online today. So what are you doing to separate yourself from the crowd? How are you targeting your customers? How much capital are you investing in marketing? Is it working?I hear many business owners complaining about the inability to successfully drive targeted customers to their website. I listen as they tell me about purcha...
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- 2007-11-13 22:16:19 - Marketing strategy
- With the plethora of websites online and hundreds added each day, how are you going to separate your website from the others? When I began my first online venture I was so excited to have my website up and running and I remember thinking "wow, the toughest part is behind me", referring to finally getting the aesthetics and functionality of the website just how I wanted them. I thought th...
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- 2007-11-13 22:16:19 - Yardstyle marketing
- It is just crazy. Every time I open my mouth to talk about Internet marketing, it is like I am speaking a foreign language to my audience. My local audience that is.Here in my country of Jamaica, the average person does not even know how to send an email. Ezines, search engines, optimization and the like are non-existent to the ordinary man on the street.Some people even look at me a...
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- 2007-11-13 22:16:19 - When is an ad not an ad?
- One marketing technique used by advertisers old and new is to conceal sales pages as something else.The Infomercial, for example, extends the TV Advertisment into something that prentends to be an informative program.Likewise, newspaper and magazine advertisments often mimic the style of news reports or editorials.In Internet Marketing we can also make use of this technique, i...
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- 2007-11-13 22:16:19 - Dont baffle me - talk to me
- Congratulations, all you Internet marketing people you. You now command a whopping 3% of total advertising and marketing budget. Hey, it's better than, well...2%. And the number is trending higher. That's good too.But what if I told you that people spend nearly as much time on the web as they do in front of the television?Did you know that TV commands almost 40% of all ad spending, w...
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- 2007-11-13 22:16:19 - How to network effectively to secure freelance work
- When freelancers ask me what type of marketing is the easiest, costs the least, and yields the best results, I don't hesitate to recommend networking. Networking satisfies two primary prerequisites to secure clients. These two prerequisites are:Creating rapport. Networking has the ability to create strong rapport. When you have rapport you and the prospect feel at ease with e...
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- 2007-11-13 22:16:19 - 10 ways to make your sales soaring
- 1. Maximize the effectiveness of your banner ads. Don't just use the same ad on every banner, use a variety to attract the greatest number of clickers. Use a banner system, which changes the banners at you website.See: http://www.domainregistry.de2. Make your web site load much faster by cutting down on banner ads and start using more...
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- 2007-11-13 22:16:19 - The 10 commandments of guerrilla marketing design
- Guerrilla Marketing Design is more an attitude than a system of do's and don'ts. It's an attitude that emphasizes the efficient and memorable delivery of information.-First Commandment: PurposefulGuerrilla Marketers view design not as a matter of subjective likes and dislikes but as a strategic tool intended to achieve specific goals. Guerrillas avoid unnecessary decoration. Every ma...
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- 2007-11-13 22:16:19 - How to market your web site with ethical linking
- Your web site's search engine rankings are determined in part by the popularity of your site. This link popularity is a function of the quality and number of other web sites that link to your site. Generally speaking the more quality inbound links to your site, the higher your site will appear in the SE results for relevant search phrases.Beware of Unethical Link Promotion Firms!Howe...
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- 2007-11-13 22:16:19 - Exploring beyond keywords into behavioral research
- If you have ever studied search engine optimization, then you'll know that most educators place tremendous importance on performing good keyword research. After all, it's true that we need to optimize our pages for the best phrases, or we will never realize our true traffic potential. It's all about trying to attract the ideal audience of searchers to our Web site, right? Is that not what most of ...
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- 2007-11-13 22:16:19 - Discover which sales triggers are most effective when mixed with seo!
- We all know the importance of gaining top visibility to a specific target audience on the major search engines. After all, you really need qualified traffic or those who are actually searching for goods and services that you are offering. While most of the time, we teach folks about the importance of doing good keyword research and/or behavioral research to ensure they are attracting an "ideal" ta...
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- 2007-11-13 22:16:19 - Targeted traffic is more important than ever!
- In the early days of web development, business owners had learned the very expensive lesson that a Web site with no visitors is of little value. Once the business owner learned that methods could be utilized to increase their visibility through search engine optimization, it then became apparent that the traffic that really benefited them, was "targeted traffic." It only made sense that if you wer...
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- 2007-11-13 22:16:19 - Seven easy steps to boost your professional image with adobe
- Often-overlooked commands can boost sales and project a more professional image. Adobe Acrobat Distiller is one of today's most effective tools. Using Acrobat, you can distribute attractive and easy-to-read formatted documents for free.Unfortunately, however, few take full advantage of Acrobat's capabilities. As a result, their documents are not as effective as they could be.Here are...
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- 2007-11-13 22:16:19 - 10 ways to exceed your clients expectations every time!
- The following tips are just a few of the things I do as examples of setting my service apart from the crowd. In general, the weakest areas in the Internet Marketing and Web Development business, are "Customer Communications" and "Customer Service." Set your effort towards learning to deliver "excellence" in both customer service and communication, and you'll have distinct advantages over many...
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- 2007-11-13 22:16:19 - 7 ways to become an obvious expert in your field
- Obvious Experts enjoy a compelling advantage over their competition; they're the first ones thought of when there's a challenge to be addressed. Obvious Experts are resources whose advice and expertise are welcomed, trusted, and enthusiastically recommended. When you become an Obvious Expert, prospects come to you pre-sold on your competence. This speeds sales and avoids pricing issues based on un...
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- 2007-11-13 22:16:19 - Does your internet marketing pull?
- "Pull Marketing" has always been, and will continue to be the most effective internet marketing strategy at your disposal. Allow me to explain. Most marketing efforts can be placed into one of three categories:1. "Push Marketing" or advertising basically screams at the viewer. "Hey Look at ME, Buy My Stuff NOW!" Because we are exposed to this type of marketing thousands of times a day, we'v...
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- 2007-11-13 22:16:19 - Internet marketing solution - content, content, content
- If you're looking for the number one, hot Internet marketing solution that will propel your website to the number one spot on the most popular search engines you have a long search ahead of you. The truth is that there really isn't one technique that will accomplish such a major feat for you. The most successful and popular websites employ a number of techniques to garner that longed for spot. Tha...
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- 2007-11-13 22:16:19 - Internet marketing help
- If you're looking for Internet marketing help you've come to the right place. Below you will find several tips to help you navigate your way through the mystifying world of promoting your website and e-commerce business.Internet Marketing Help Hint #1: Surveys: To find out what your customer thinks of your site try using a survey. A little constructive criticism can go a long way in helping...
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- 2007-11-13 22:16:19 - Internet marketing guide
- If you are considering launching a website for your business or entering the lucrative world of e-commerce by starting an online business, there are a few things you need to keep in mind in order to assure your web site's success. Without taking the time to understand how the Internet and search engines work you will certainly guarantee that no one will see your site. The Internet is a whole new b...
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- 2007-11-13 22:16:19 - Internet marketing in a room full of naked men!
- NO, that's not one of my secret dreams :-) It's an observation that you need to make. Years ago, I read Harvey MacKay's fantastic best-seller, Beware The Naked Man Who Offers You His Shirt. I really enjoyed the book and even sent Harvey a note. He sent me an autographed copy of his book "Swim With The Sharks Without Being Eaten Alive." It's one of my most prized possessions - but back to the naked...
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- 2007-11-13 22:16:19 - Marketing your networking group
- Several months ago I went on the cruise from hell. It wasn't advertised as a cruise from hell, but instead as an opportunity to check out a networking club, to have fun, to see what this particular group had to offer . . . but make no mistake, it was the cruise from hell.A THREE HOUR CRUISE . . .A client of mine insisted I go on this evening cruise as her guest. She'd been talking ab...
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- 2007-11-13 22:16:19 - You know youre too ethical when...
- Yeah, TOO ethical!? Lately, with some of the issues I've had to deal with in my day to day business activities it seems I am one of the rare few who is concerned about proper ethics and naturally is inclined to react with integrity.The last straw was when faced with a dilemma of one of my client's competitors "cheating" for positioning online by using tactics obviously against the terms of ...
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- 2007-11-13 22:16:19 - Wealth is around the corner
- There are so many simple and achievable ways to make money and yet to see most people just sit on the sidelines, it makes me sad. There are many people around the world already rich just by using a little imaginative thought to fuel their success. I guess the main reason why people don't even bother to attempt a wealth building strategy is because they don't have the clear enough vision toward the...
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