Ecommerce articles
Showing page 8 of 15 - There are 423 Ecommerce articles
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- 2007-11-13 22:16:19 - Intranet portal ? business case roi
- The days of easy money are overIn these post-dot-com days of the 21st Century, the hype attached to IT is well and truly over. The modern Board is deeply suspicious of large IT projects with questionable benefits and a long-term payback period.The good news is that a world-class portal implementation has the power to completely transform your organisation and touch everyone, f...
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- 2007-11-13 22:16:19 - Intranet project names - some ideas
- "What's in a name? That which we call a rose By any other word would smell as sweet."In this famous quote from Act II of Romeo and Juliet, Juliet tells Romeo that a name is an artificial and meaningless convention, and the fact he is a Montague and she a Capulet (warring families) means nothing to their love.However, there is some strong evidence from the UK's Cranfield University - ...
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- 2007-11-13 22:16:19 - The internet challenge
- In spite of the increasing attention on how the Internet is changing the business landscape, many small business owners are still struggling to understand its influence. But unlike the ceaseless blinking of the home VCR, the impact of the Internet cannot be ignored.The Internet provides an all-encompassing vehicle to connect us to the information and things we want. Browse for your desires ...
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- 2007-11-13 22:16:19 - Ecommerce, how much does it cost?
- Making profits with your existing website design or creating a new online store can be exciting, affordable and most of all; rewarding. Mmmm . . . that's what the last sales guy told me.What is eCommerce (or selling via the Internet)? It is similar to selling through a physical building's business storefront, with one big difference: the costs for eCommerce are lower. The lower costs alone ...
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- 2007-11-13 22:16:19 - The webmasters assistant
- There are many tools available to a webmaster to analyse website traffic allowing them to monitor the number of visitors, see what pages have been accessed and even the length of time each visitors spends accessing the website.However, despite the considerable data available what is missing is anything to tell the webmaster what the visitor was thinking. Did they like or dislike the site? W...
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- 2007-11-13 22:16:19 - Complementary-relational linking and how it could save your internet business
- The concept of linking is that sites with common interests should link to drive more traffic to each other's businesses and to increase their "popularity." Search engines, such as Google, give much higher ranking to sites with high popularity. They feel that when many sites are linking to yours, it's a sign of ranking value.The standard linking philosophy of most websites is to have a "link...
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- 2007-11-13 22:16:19 - Chinas online shopping may be booming in the next few years
- Data from China Internet Network Information Center (CNNIC) shows that till June 2004 Chinese online user has reached 87 million, of which, 7.3% has experience of online shopping.CNNIC also expects that the percentage will reach 58% in the next 2005 year.Two factors may limit China's e-business growth.1. The low investment on the Internet infrastructure and related soft enviro...
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- 2007-11-13 22:16:19 - The essential christmas web-store makeover
- Ten great tips to turn online holiday shoppers into eager buyers - and satisfied customers.When meeting potential clients, you wouldn't dream of showing up late in a mismatched outfit, hair disheveled, with food on your tie and no business card, would you? And if they asked for testimonials or explanations about your company policies you'd hardly say, "Sorry, I don't give out that informati...
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- 2007-11-13 22:16:19 - Intranet project ? rad or waterfall?
- Building BridgesI have often used the analogy of building a bridge to explain to business colleagues the difference between Rapid Application Development (RAD) and Waterfall.Let's say that we are in the middle ages and the Mayor of Kingston-upon-Thames is evaluating whether or not to build a bridge over the river to the north side, to replace the current ferry. The whole area ...
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- 2007-11-13 22:16:19 - Looking for free advertising, here it is!
- There are lots of ways to advertise for free but they are time consuming so I guess technically, they are not free because your time is worth something! But if you have the time and not the money this is for you.I posed the question of "free advertising" to a few forums and they all can back the same, but with new links to check out. It's basically what I already knew, but it's ni...
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- 2007-11-13 22:16:19 - Simple steps to start a profitable member only, subscription web site
- Having a successful member only, paid membership site is one of the best ways to make money online. A successful membership site can give you the steady income of a CEO ?.but without the job!For example if you had just 200 people paying you just $20 a month, you would have a steady cash flow of $4000/month, month after month, rain or shine. Many people accomplish this the first month or two...
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- 2007-11-13 22:16:19 - Choosing on order fulfillment service
- When your eCommerce business grows to the point where you can no longer package and ship the orders yourself, it's time to begin outsourcing your order fulfillment. Although all order fulfillment centers offer the same basic services, their individual methods and costs will help you choose one over the other. When selecting an order fulfillment service, keep the following in mind:Locatio...
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- 2007-11-13 22:16:19 - Get out of the way
- Get out of the way and make it easy for your visitors to find what they want.Recently I completed a report for a site that was the most 'peaceful' and among the most 'useful' I had seen in a long time. That is to say, the visual and promotional 'noise' on the pages was at a minimum.Take a look for yourself here: www.businessobjects.com/devzoneAs you can see, the headings are a...
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- 2007-11-13 22:16:19 - Direct marketing isn?t all brute force
- There are so many metrics surrounding direct marketing. So many facts, figures, test results and other sundry measurements.It's tempting to think the only thing that matters with direct marketing copy is to get the tried and tested elements in place.If that were the case, you would be able to buy DM copywriting software.You would just enter a few lines of information about you...
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- 2007-11-13 22:16:19 - Your readers are publishers too
- Too often we charge ahead and treat the web as if it were just like any other medium. We know it isn't, but somehow we just can't resist retaining complete control of the creation and publication of our website and newsletter content.Meanwhile, our readers are writing blogs, participating in discussion lists, writing book and video reviews, adding their opinions on shopping comparison sites...
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- 2007-11-13 22:16:19 - Helping your visitors: a state of mind
- What does "helping your visitors" mean exactly?It means writing your sites, newsletters and emails in such a way as to help each visitor achieve his or her goal.That may sound like a simple task, but it isn't. Before you can write in a way that helps your visitors, you have to recognize and achieve a number of things.1. Recognize that websites are hard to navigate...
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- 2007-11-13 22:16:19 - Say something worth talking about
- I recently published a short e-book called 'One Thing I Know About Doing Business Online'. Seventeen people contributed - including Seth Godin, Jeffrey Zelman, Danny Sullivan, Jared Spool, Gerry McGovern and Ann Handley.But I didn't make a contribution of my own. This article is about the one thing I know...First, I should say that the rules are a little different for me within this ...
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- 2007-11-13 22:16:19 - Tell them whats in the can!
- What does 'the can' mean? Well, its literal meaning relates to canned goods on supermarket shelves. If your can is up there among thousands of others, the label had better state pretty clearly exactly what's in the can.Sliced peaches? Peas? Coffee?Really, it would be unthinkable for a can label designer to feel that any job was more important than simply describing the can's contents...
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- 2007-11-13 22:16:19 - The art of being human
- This isn't the first time I have written about the benefits of inserting a human voice or presence into your online communications. And I make no excuse for writing about this again.Site visitors crave the sense that someone is there, within and behind your Web pages, your emails and newsletters.Dealing with the bare technology of online interactions is a cold experience for many, or...
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- 2007-11-13 22:16:19 - Web users crave familiarity
- The sad truth is, general Web users would love it if all our sites looked like Amazon.com.They'd immediately be familiar with the interface, they would know how to find what they wanted, and they'd find it a breeze to check out and complete the purchase.Or, if your site is crammed full of thousands of pages of content, make it look like Yahoo!. That's what FindLaw.com has done....
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- 2007-11-13 22:16:19 - Tell site visitors what to do
- Your site visitors make all the choices when it comes to browsing the Web.No other medium gives users, readers or customers such control over their own experience. TV, radio and print present information in a very linear, controlled way. But on the Web, there is no telling how your next visitor will experience your site.Where will they click? Which pages will they visit? It's hard to...
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- 2007-11-13 22:16:19 - A beginners guide to setting up a successful online store
- A beginner's guide to setting up a successful online store Online selling is by no means a simple task. To sell products online not only requires making use of high end marketing strategies but also involves lots of planning. This article is meant for those of you who intent to start an online store. It is intended to give you a fair idea of what you would need to do and what you need to av...
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- 2007-11-13 22:16:19 - Excuse me, are you wasting traffic?
- The largest cost and concern of an internet business is customer acquisition; traffic. Both quantity and quality of traffic directly determines the succes of an internet business. By the fundamental nature of traffic to an online business,one cannot afford to waste it.So how does traffic wastage occur?Customers are acquired by driving prospects to your virtual point of sale. A...
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- 2007-11-13 22:16:19 - Ten reasons why online surveys are the future of marketing
- Customers are tough cookies. They're extremely media aware and increasingly cynical ? it's a clever marketeer who can get under their skin. Online surveys reinvent the traditional format and offer a unique way of interaction ? all the benefits of the internet without the programming.Here are ten reasons why they may be the silver bullet marketeers' need, complete with examples supplied by M...
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- 2007-11-13 22:16:19 - What does it take to make money online?
- What a loaded question! Let's narrow that down a bit and take it from the perspective of someone who wants to work from home and make money online in a home business. That will make it an easier question to answer. Let's assume you've never had a website, don't know how to get a merchant account, don't know html, and are pretty much stuck with being an expert on sending and receiving email....
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- 2007-11-13 22:16:19 - Succeed with your own home based business
- An internet business is by far the best way to support yourself if you just cannot stand working for others for less money than you need to survive. It's also the best way to get out of a good paying job that just takes up too much of your precious short life working for someone else. Let's face it, you probably know someone who has an internet business. Do they look happy to you? Do they complain...
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- 2007-11-13 22:16:19 - How to start a business on the internet
- So you want to start a business? Good for you. Really, I mean that sincerely. I think about the millions of people that let the thought pass briefly through their minds on he way to work everyday.The vas majority of people merely toy with the idea at points in their lives when they hate their bosses or their pay or their lack of vacation time. You, on the other hand, are investigating what ...
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- 2007-11-13 22:16:19 - How do you make money online?
- If you learn how other people make money online, I mean really study how it's done and ask a lot of questions, there is no reason in the world you cannot make money on the internet as well.How do people make money with websites? There are literally tens of thousands of things people make money on from the net. From hard goods of all kinds (anything that can be shipped, including cars and bo...
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- 2007-11-13 22:16:19 - Set yourself apart from the ordinary
- I have written at length about the need to anticipate your visitors' needs. I have talked about how the first screen of the homepage needs to connect immediately and directly with the task each visitor has on his or her mind. I have talked about finding the search words and phrases people use to find your site, so you can use these same words on your homepage. And so on and so on. And I thi...
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- 2007-11-13 22:16:19 - Writing web pages: get to the meat faster
- Much of my consulting work comprises writing 'Outside Opinion' reports on the sites of large companies and organizations. Sometimes I review just a few pages, sometimes fifty or more. I'm just finishing one up now and have recognized a thread that is common to many of reports. Here is what I have noticed: On many sites we are too slow to 'get to the meat'. Too much rambling and intro...
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