Branding articles
Showing page 7 of 11 - There are 303 Branding articles
|
The Four Tier Annihilation Metho Make 6457$ a DAY with eBay. Method NOT Illegal! |
Forex Loophole How A 36 Year Old Forex Geek Siphoned Off Up To $1,200 Per Day |
Health Biz In A Box I'll Give You This Automatic Money-Maker Within 7 minutes! Fully-Guara |
-
- 2007-11-13 22:16:19 - The big-pay off -- brand value
- Many CEOs and marketing directors find their time wasted evaluating marketing opportunities instead of acting on them. When every possibility is followed, a meandering trail of hit and miss effectiveness is the result. Despite significant expenditure of time and money, marketing tactics may not produce the desired gains.What is their problem? They are missing a crucial step in the marketing...
-
- 2007-11-13 22:16:19 - The keys to a great logo
- Logo, graphic, icon, logotype, typogram, logoform, image?call it what you will, a logo by any other name is the group of letters and/or symbols used in a consistent and unique way to identify a company. It is the most prominent and stable element of marketing, and should be planned carefully to fully reflect your brand. Understanding the key aspects of a logo will help in developing a durable, on ...
-
- 2007-11-13 22:16:19 - Not so stationary stationery
- The elements and functionality of the basic stationery system is changing. With the advent of email, fax, web and cell phones, stationery systems must be adjusted to meet the needs of today's business.Business CardsThe biggest change by far in business cards is the amount of information they contain. Current cards often juggle multiple phone numbers, email, and web addresses as well ...
-
- 2007-11-13 22:16:19 - Which of these words attract your clients
- Whether it's your business card, tagline, article title, web site title and description or ad, just the difference of a few words can either pull in prospects and clients or push them away. Getting it right can determine whether your phone is ringing off the hook or you are twiddling your thumbs hoping someone will call.Just by changing a word or two or combining a couple of phrases, you ca...
-
- 2007-11-13 22:16:19 - Into the limelight
- To stand out in a cluttered world, become a recognized expertThere are millions of small businesses vying for our attention. Yet, because the marketplace is more discriminating and skeptical, it's hard to get noticed. To enjoy the greatest return on your marketing efforts, you need to rise above the crowd. You need an edge over the competition. In short, you need to become slightly famous b...
-
- 2007-11-13 22:16:19 - Britney spears branding
- How would you like to sell as much in one year as Britney sells in one day or in one hour? Have you put much thought into how marketing empires are created? If you're selling anything then you're a marketer and you should study the biggest successes to follow in their footsteps.We've all heard of branding, but do you do it? Have you branded yourself? If you have, are you expanding your mark...
-
- 2007-11-13 22:16:19 - Great brands depend on attention to the brand architecture
- Do you have the architecture in place to make sure each and every brand contact sends the right message?Thinking in terms of architecture, a building that looks great and catches your attention is probably designed so that each component looks perfect and enhances the overall effect of the building.In the audiobook, "Sound Advice on Brand Marketing," author Tom Miller says,...
-
- 2007-11-13 22:16:19 - Brand components
- Your brand is the culmination of everything about you and your business. It is how people come to know you. It is your business name, logo design or other symbol that identifies your goods and services. It's what makes you different from everyone else in business. What are some of the components that come to make up your brand?1. Who I am. Your brand is a representation of who...
-
- 2007-11-13 22:16:19 - What is an artists statement & how often should it be updated?
- An artist's statement is a statement of ideas and thoughts that describe your philosophy, vision, and passion towards your artistic creations.Ponder over the following questions prior to writing your artist's statement:Is your work whimsical, thought provoking, or edgy?Does it portray a series of stories?Whom or what has influenced you the most?...
-
- 2007-11-13 22:16:19 - Three brand identity myths that will bring your business down
- To begin, let's define "Brand Identity," which is the combination of consistent visual elements that are used in your marketing materials. A basic Brand Identity Kit consists of a logo, business card, letterhead, and envelope. It can be extended to include a website, brochure, folder, flyer, or any other professionally designed pieces.Having a Brand Identity is incredibly importan...
-
- 2007-11-13 22:16:19 - 9 keys to an effective logo
- The right logo, with the right characteristics, will boost your visibility, credibility and memorablity ? which means more business for you!These characteristics include:Consistency in use of your logo, tagline, materials. Repetition of similar elements, used in the same or similar ways, helps people to remember who you are and what you do.Memorability, so that your logo stays...
-
- 2007-11-13 22:16:19 - No logo? launching a business without a logo can sabotage you
- Initial lack of customers and cash flow often causes a small business to put off designing a logo and marketing materials professionally "until [they] got a few clients" or "until [they] get started." Designing their own marketing materials when they launch their business, instead of having them professionally created, will make getting those initial clients more difficult, and...
-
- 2007-11-13 22:16:19 - Effective public relations essential for personal branding
- Move over pop star "Posh Spice" Adams and English soccer hero David Beckham, the personal branding power of newly engaged Australian celebrity sports couple Lleyton Hewitt and Rebecca Cartwright could be worth up to $100 million dollars.In terms of public relations and effective public relations, their media performance this week in both print and television proves they have the potential t...
-
- 2007-11-13 22:16:19 - What make us unique and different
- Starting a business can take a lot of time, money, and energy. And because we don't want to completely re-invent the wheel, we often want to copy (legally) other techniques, strategies or processes used by others. While copying others has many benefits, namely using tried and true methods as well as saving time and money, the true success of your business will come from your own uniqueness....
-
- 2007-11-13 22:16:19 - Introduction to a branded world: adventures in public relations and the creation of superbrands
- You'd have to labor to shield yourself from the power of Branding; it's hard to avoid it in today's business and social climate. Even in the backwoods of very, very small-town America, you couldn't emancipate yourself from the in-your- face concepts of Branding messages from all over the world. Even in conversations that don't discuss it (and those are becoming few and far between), Branding is pr...
-
- 2007-11-13 22:16:19 - Value-pricing strategy: were not the cheapest but...
- In this highly competitive online marketplace, it can be difficult to persuade customers to buy from you when you offer a similar product to your opposition but with a higher price tag. And trying to beat competitors on price alone is a cut-throat business, very risky and not recommended. It attracts bargain hunters ready to defect to competitors for a better deal.Using a value-pricing stra...
-
- 2007-11-13 22:16:19 - The top 10 strategies for the positioning of success
- Many businesses of today are often driven to compete striclty on price, quality, and features of their products and services. Companies who prosper over the long term don't simply offer the best deals, the best quality, or the most impressive bells and whistles. If you want to win big in today's cutting edge world of business, you have to begin by thinking differently and by challenging the status...
-
- 2007-11-13 22:16:19 - Brand love, part 2
- Last issue, I talked about increasing your Brand Love-- meaning to increase the affection that prospects and customers feel toward your business.Why?Because increasing "affection" will build relationships. Those relationships, if made strong enough by increased Brand Love, build a bridge for prospects to become customers. To some, that bridge might be made of rope, swaying in the bre...
-
- 2007-11-13 22:16:19 - Brand lo-o-o-o-o-ve...
- So... how have you been building your brand lately?Now, I'm writing this in my best Barry White voice... "How's your Brand Lo-o-o-o-o-ve, baby?"It may sound obvious, but increase Brand Love by branding better.Branding your business better will help you increase awareness, attractiveness, and affection of your prospects (so they become customers), current customers (some people...
-
- 2007-11-13 22:16:19 - The trust issue in marketing
- One of the prime motivating factors in the purchase decision making process is "trust". A consumer will at some point for however long or short of a time, ask the question, "Can I trust this company/person/product?"In today's ever-changing world of marketing, electronic media, email, and advertising innovations and intrusions, companies, and businesses are marketing to a...
-
- 2007-11-13 22:16:19 - 10 secrets for free media placement
- Why pay a high priced PR agent when you can get free media placement to promote your product, service, or book?Follow these top ten tips for 2005 and it will be your most profitable year yet!1. Write an attention grabbing headline.Realize that your headline must immediately "hook" a busy producer or editor at first glance. If your headline doesn't hook them, they won't read fu...
-
- 2007-11-13 22:16:19 - The art of successful branding
- Branding: it's a term that carries great weight in the world of advertising. Successful branding is best illustrated by the world's most prominent corporations, but it's no less important to the small business owner. Your Brand is your identity; it's every single puzzle piece, fitted into the big picture of your company. From your name and logo to your business philosophy and corporate mission; fr...
-
- 2007-11-13 22:16:19 - Are you brand worthy?
- Branding is one hot topic, although it is wildly misunderstood. To make things even more confusing, branding is often tossed in the same basket as marketing which makes its application to an entrepreneur or sole-practioner even more unclear.While out speaking on branding, the question that I hear most is "How do I know if my business or service is brand material?" With businesses opening le...
-
- 2007-11-13 22:16:19 - Corporate identity - a rough guide
- A rough guide to corporate identityThe tabloids report the millions spent by large corporate companies on their logos as a scandal... Those small swathes of colour adorning British Airways' tail fin, ICI's letterhead or Sainsbury's checkout seem to come at a huge price.So do these companies have too much money and not enough common sense? Are they victims of designer indulgence, or a...
-
- 2007-11-13 22:16:19 - You?ll bring a parade of business to your door!
- Parades happen in every big city and many small towns. They are fun, relaxing and most people are there because they really want to be. Parades are a wonderful marketing tool if you know what to do! I recommend being a part of your local town parades. For most local home towns, it only takes a convertible and some decorations. The biggest parade in my home town is the Rose Parade because I grew up...
-
- 2007-11-13 22:16:19 - How do you define a good logo design?
- Everyone wants his company logo to be the best but how good is good? How do we define a good logo? Is it necessary to be colorful or an exquisite piece of art? Can a simple design work as a good logo? We are often in a dilemma.Now to define a good logo design we first need to understand the purpose of having a logo. A corporate logo is one of the most essential branding elements for your co...
-
- 2007-11-13 22:16:19 - How important it is to have a professional logo design for your business?
- There are a lot of things that contribute towards the success of a business. Having a good quality product doesn't necessarily assure the success of a business. To build a long term impression on your customers, it is vital that you have a proper marketing strategy and something unique about your company. Here comes in the importance for having a custom logo design.I think it is absolutely ...
-
- 2007-11-13 22:16:19 - Measuring return on investment
- ...or Is My Brand Working?To measure the impact and effectiveness of marketing and branding on the bottom line alone is a mistake. There are far too many facets of the success equation. It is easy to lose enthusiasm and focus if there are no intermediate benchmarks of success for activities that will ultimately affect the bottom line.The value of reputation, relationships, brand awar...
-
- 2007-11-13 22:16:19 - Trademark your business ? lessons learned
- Small business owners learn many lessons the hard way - through the school of hard knocks. I recently experienced my own tough lesson concerning the importance trademarking my business name. Like many solo-entrepreneurs on a tight budget, the thought of trademarking my business name was not high on my priority list. Had I placed more importance on it, I might have saved myself some anxious moments...
-
- 2007-11-13 22:16:19 - The big uneasy: clearing the clouds of guess
- People often come to me to assist them with developing their brand because they are unable to accomplish the business success they desire. They're experiencing what we call the Big Uneasy--the state of being when things are hard. They are stuck in an idea, unable to make it happen, and dreams are unfulfilled. Life is heavy, there's a lack of flow... the Big Uneasy has taken over.Knowledge i...
Blogging to the Bank 2.0
How To Make Thousands Of Dollars Every Month From Blogging
Mini-Site Profits Exposed
Amazing FREE Videos Reveal How You Can Create Your Own Profit Pulling
The Auto Cash System!!!
The most valuable website on the Internet
The Free Click Formula
Discover Google's Undisclosed Secret, The Free Click Formula, Hidden S
