Book marketing articles
Showing page 8 of 9 - There are 255 Book marketing articles
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- 2007-03-25 22:10:26 - Internet success story interview: mark joyner
- Marty Foley of ProfitInfo.com and AffiliateProfitInfo.com
interviews Mark Joyner, one of the true pioneers of online
marketing.
Among other things, Mark was instrumental in sparking the
e-book marketing craze, wrote an e-book which has been
downloaded millions of times, and is responsible for one of
the greatest success stories in Net history: the ...
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- 2007-03-25 22:10:26 - Internet success story interview: mark joyner
- Marty Foley of ProfitInfo.com and AffiliateProfitInfo.com
interviews Mark Joyner, one of the true pioneers of online
marketing.
Among other things, Mark was instrumental in sparking the
e-book marketing craze, wrote an e-book which has been
downloaded millions of times, and is responsible for one of
the greatest success stories in Net history: the ...
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- 2007-03-25 22:10:26 - How to utilize galleys for best results
- Once your book hits bookstore shelves, you've got approximately eight months to produce sales. If your book doesn't prove itself after the eight months, it will almost certainly get pulled. So the time to do your marketing is way before your book even thinks about hitting the shelves.
Thousands of booksellers and librarians found their buying decisions on reviews. But the major revi...
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- 2007-03-25 22:10:26 - Click to translate
- Click to translate...
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- 2007-03-25 22:10:26 - How to harness the power of ebooks for the benefit of your w
- Ebooks can be a powerful tool when it comes to promoting and profiting from your website. To be able to benefit from ebooks, it is important to know how to use them to their full potential.
There are two big ways in which ebooks can be used to benefit you and your site:
1.Promotion
2.Profiting
Both of these are extremely important. Without promot...
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- 2007-03-25 22:10:26 - How to get the most from your free ebook
- How To Get The Most From Your Free eBook
Marketing Campaign
First, your ebook needs to have an attractive title. The title should grab the attention of your intended target audience. The more appealing the title, the more your ebook will be downloaded.
Your ebook needs to have quality content. You can write your own content or ask permission to use another auth...
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- 2007-03-25 22:10:26 - How to get great testimonials and endorsements for your book
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Whether you are selling a book or a product, testimonials and endorsements are a necessary and vital part of your marketing plan. Whether you need one endorsement to accent a particular feature of your book or product, or whether you need several endorsements to create credibility ? you do NEED them.?
Endorsements and testimonials (which we will call endorsements for the sake of sim...
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- 2007-03-25 22:10:26 - How to create a media frenzy for your book
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Learn to use the media to create free exposure for yourself and to sell your books. And most importantly, how to be a great guest once you get on the air.
Prepare talking points before making media appearances.
Many new authors spend so much time and energy trying to get in the newspaper or on radio that when they get there, they don't know what to say...
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- 2007-03-25 22:10:26 - How to create a media frenzy for your book
- Prepare talking points before making media appearances.
Many new authors spend so much time and energy trying to get in the newspaper or on radio that when they get there, they don't know what to say. But if you take an hour to prepare concise, compelling comments about your book, you'll come off as a real pro, increase sales, and maybe even be asked back!
The average...
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- 2007-03-25 22:10:26 - How to avoid the 11 biggest mistakes of first time authors
- ?If you want to change your life,? Harry Beckwith wrote in The Invisible Touch, ?write a book.? But writing a book can also be tremendously frustrating and unrewarding.
Following are the 11 biggest reasons most first-time authors fail to receive the rewards they are due.
1.Unrealistic expectations. Don't expect to get rich off your book, even if it's a success by publ...
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- 2007-03-25 22:10:26 - Get your book done ? now!
- I don't believe in writer's block. (I can hear the gasps of disbelief already.) Listen: If you hire a plumber to come to your house and fix a problem, do you expect him to say, "Sorry, I can't figure out what your problem is. I think I have plumber's block"? Probably not, and if he did, you'd toss him out and call another guy faster than you can say Drano. Not
that plumbing can be compared ...
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- 2007-03-25 22:10:26 - Get rid of those doorway pages
- Getting traffic to your site is the ultimate goal. Without
the traffic, you site isn't going to do much but take up
cyberspace. Now, there are many ways to do this, and you
should be doing them all. But for our purpose here, I will
limit it to Search Engines.
A while back, doorway pages were all the rage. Everyone was
scrambling to create hundreds ...
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- 2007-03-25 22:10:26 - Getting syndicated
- Over the years I've spoken to a number of authors who say they aspire to write a syndicated column. Getting syndicated is a great idea, albeit a challenging one. If you've thought of this no doubt most (if not all) of your competition has too. But don't let this discourage you, while syndication may take a while, it's still worth pursuing.
There are a number of tried and true ways y...
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- 2007-03-25 22:10:26 - Getting started? why your 1st step is finding a niche marke
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Getting Started? Why Your 1st Step is Finding a Niche Market
? 2003 Nava Bromberger
The most common thing I hear from people is that they don't know where to begin building an online business. Well, it's no wonder... The internet is an enormous place and a huge opportunity. But if you don't pick a piece of it then you'll not only soon be overwhelmed but worse,...
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- 2007-03-25 22:10:26 - Getting real about getting published
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So you say you want to get published? Well, great! These days you have more options than ever to see your work in print. Whenever I teach at conferences I am always amazed at how many authors are still unaware of their publishing options. Today, more than ever, writers have the ability to take control of their writing future and get published...today! How? Well, self-publishing for one. Wh...
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- 2007-03-25 22:10:26 - Getting on radio?. tomorrow!
- Whether you're just starting your campaign or knee-deep into it, radio is a great way to promote yourself and gain valuable media exposure. When people begin working on their book promotion, most of the time names like The Today Show and Oprah immediately spring to mind. And while these are admirable goals, I highly recommend you consider tapping into the resource of radio. With people spending mo...
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- 2007-03-25 22:10:26 - Getting help to market your book
- Marketing your own book can be fun, but it can also be a daunting task. Deciding how and when you need help will usually depend on a few things. First off, if the success of your book is suffering because you have limited time to promote it, you might want to consider having someone promote it for you. While promotional windows for most books can run for months or even years, there are several thi...
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- 2007-03-25 22:10:26 - Free e-book marketing: destroying the myths
- Before you read this, understand right now: Free E-Book
Marketing WORKS! It has been proven to be one of the
*most powerful* forms of online marketing ever offered. But
with the knowledge of its existence, and nothing but a
notion of the idea, many who have attempted to utilize its
power have failed. Why? The lack of understanding!
Free E-Book Mark...
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- 2007-03-25 22:10:26 - Free e-book marketing: destroying the myths
- Before you read this, understand right now: Free E-Book
Marketing WORKS! It has been proven to be one of the
*most powerful* forms of online marketing ever offered. But
with the knowledge of its existence, and nothing but a
notion of the idea, many who have attempted to utilize its
power have failed. Why? The lack of understanding!
Free E-Book Mark...
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- 2007-03-25 22:10:26 - Fatal pr: mistakes authors make on their campaigns
- Any author who is driving their own PR campaign knows that often times marketing and media can be an uphill battle. Many times authors are pitching and promoting themselves with minimal results. It can be tedious and frustrating and sometimes lead them to make fatal PR mistakes that can cost them their campaign.
One of the first, and potentially most fatal, is thinking that one or t...
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- 2007-03-25 22:10:26 - Ezines
- Eighty percent of success is showing up.
Woody Allen
So, eh, what exactly is an Ezine? In short, an Ezine is an electronic newsletter or magazine and a great way to spread your message. Many of you probably already get these from a variety of sources. These days, ezines have almost replaced magazines with topics ranging from how to publish your book, to building an ef...
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- 2007-03-25 22:10:26 - Don't wait to start your marketing strategy
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Your novel is finished, you've had it edited by a professional Editor, and you've done the rewrites. What? You haven't had an editor edit your work yet? This is a must. There are many editors advertising in Writer's Digest. I have used one in whom I have the utmost confidence ? William Greenleaf. His website is ...
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- 2007-03-25 22:10:26 - Don't wait to start your marketing strategy
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Your novel is finished, you've had it edited by a professional Editor, and you've done the rewrites. What? You haven't had an editor edit your work yet? This is a must. There are many editors advertising in Writer's Digest. I have used one in whom I have the utmost confidence ? William Greenleaf. His website is ...
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- 2007-03-25 22:10:26 - Cover yourself
- One of your biggest sales tools is your books cover. Did you know that if someone sees your book on the shelf, you have less than thirty seconds to sell it? Remember too that your book cover will not only be on your book, but it will more than likely grace most or all of your marketing materials as well and a heavily funded PR campaign can not make up for a poorly designed book cover.
...
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- 2007-03-25 22:10:26 - Courting premium sales
- Have you ever dreamed of selling your book to a large corporation? A sale that would register several thousand copies of non-returnable product on the book sale meter? What's that? You've never thought of it you say? Well, never fear! It's not too late to pursue this avenue, especially if you have a book ripe for a particular market.
Before you embark on this project, it's important...
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- 2007-03-25 22:10:26 - Cookbook publishing - the basic ingredients and the secrets
- You are about to embark on the most exciting enterprise of your life -- publishing a cook book! You will soon learn that writing a cook book is truly a fun, exciting and challenging project ? more than you can imagine. Like me, you can publish your own wildly successful cook book. And if you ask me if I think publishing a cook book is worth the time and effort? You bet I do!
My cook...
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- 2007-03-25 22:10:26 - Book marketing 101 for self published authors
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Self Publishing Book Marketing 101
No matter what any POD publisher or marketing company tells you (even the traditional publishing houses) you, the author, are almost 100% the reason your book will sell.
It is your belief, excitement, enthusiasm, and energy that will get a reader excited about buying your book.
Publishers are certainly ...
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- 2007-03-25 22:10:26 - Book marketing 101
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Francine Silverman. Book Marketing from A-Z (InfinityPublishing.com, 2005). Trade paperback. 400 pages. $18.95 US.
For beginning authors, book promotion is the key to success. Whether an author self-publishes or is published by a major house, most often that author needs to market her book herself if she wants there to be any chance at all of it being successful. Lar...
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- 2007-03-25 22:10:26 - Book club sales -- increasing the odds
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What is a book club sale? It is actually a rights sale or a licensing agreement: you are granting permission to a book club the right to ?borrow? your work. You have written a book, and now you are allowing a book club to print and distribute your book to its members.
You allow the book club to reprint your book in a specific language, in a specific format, for a spe...
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- 2007-03-25 22:10:26 - Books, trend-spotting & the gubernatorial race
- Ok I admit it. I'm a Californian. We live in shorts, we dine at juice bars and our politics are nothing short of, well, a Hollywood movie. If you've been shaking your head wondering how someone with a narrow political background could be elected to a state boasting on of the 10th largest economy in the world, join the club. That, my fellow savvy book promoters, is a campaign we could all learn fro...
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